Context Engineering
activeOrigin: @tobi (Tobi Lütke, Shopify CEO), June 19, 2025
The preferred successor to 'prompt engineering.' Frames the core skill as providing all the context for a task to be plausibly solvable by the LLM — not just writing prompts.
Usage
Use instead of 'prompt engineering' when discussing the skill of working with LLMs at a professional level. Signals currency: using 'prompt engineering' in 2026 reads as slightly dated.
Mutations & variants
Context engineering vs. prompt engineering (the debate tree)
Tobi named DSPy as his 'context engineering tool of choice' in follow-up posts
Cross-platform escapes
- LangChain blog: 'The Rise of Context Engineering'
- Simon Willison: covered and adopted the frame
- Job descriptions: 'context engineering' appearing in AI engineer JDs
- AI engineering course titles
References
- Original tweet: https://x.com/tobi/status/1935533422589399127
Shelf life: Active through 2026 at minimum
Tobi's 'practitioner CEO' credibility made this land — not just anyone can rename a field. The move worked because 'context engineering' genuinely describes what practitioners are doing better than 'prompt engineering.'