◈ X-Research
Webinar RU→EN 2026-04-10 · AI Mindset community webinar
AI Mindset {AI-Native}: Shared Workspace to Product-Agent

135-minute discussion webinar where Seva walks through the full evolution: from personal Second Brain to company-wide Shared Workspace, from marketing data platform to AI-agent pro…

From data platform to product-agent Second Brain = one Shared Workspace for the entire org Three pillars of doing it right Master-skill collapses the integration timeline The manager-agents-people sandwich From copilot to service provider AI-native growth strategy
#shared-workspace #ai-first-org #master-skill #product-strategy #operational-management #adoption-ladder
Talk RU→EN 2026-04-09 · VybeCon 2026
VybeCon 2026 — AI Agents in Performance Marketing

Seva's most recent public talk, framed around how companies growing to $100-300M ARR in months are operating differently. Covers the 5-stage adoption curve from chat → workflows → …

Copilot to autonomous: responsibility shifts from client to provider 5-stage agent adoption curve Vibe coding doesn't kill software companies — it moves complexity up one level Sierra model: outcome-based pricing collapses the sales cycle
#agentic-ai #performance-marketing #ai-first-org #outcome-pricing
Livestream 2026-04-01 · WinsDay / Reviting (LinkedIn/YouTube)
WinsDay Revenue Wednesday — AI Agents, Authenticity & Performance Marketing

Live conversation on brand trust, AI-driven marketing automation, and agent-based performance marketing. Seva takes the contrarian position that AI agents will increase authenticit…

AI increases authenticity, not decreases it More products → more marketing jobs Artists said cameras weren't real art — same pattern every time 3-layer progression: chat research → workflow → full automation
#performance-marketing #agentic-ai #authenticity #jobs
Telegram 2026-04-01 · @vsevolodustinovchannel
If You Feel the World Is Changing Fast — This Is the Slowest It's Gonna Be

A short bilingual post with one of Seva's most quotable observations about the pace of change.

This is the slowest it's going to be
#change-pace #agentic-ai
Telegram RU→EN 2026-03-28 · @vsevolodustinovchannel
The Real Constraint in Advertising Optimization Is Human Decision Speed

Seva's own reflection after the Exit or Die podcast, articulating the core insight about human decision-making as the bottleneck in the ad optimization cycle. One of his clearest s…

Humans are the bottleneck in optimization — not data, not ideas
#execution-speed #performance-marketing #agentic-ai
Telegram RU→EN 2026-03-28 · @vsevolodustinovchannel
Vibe Coding Has a Clear Epidemiology

Seva's 9,020-view post on how vibe coding spreads peer-to-peer — the disease metaphor for technology adoption with phases: acute infection, main disease, remission, and reinfection…

Technology adoption as peer-to-peer infection — the epidemiology model The 3 AM folder-structure-with-an-agent moment No full immunity — new strains keep appearing
#technology-adoption #vibe-coding #agentic-ai
Podcast 2026-03-27 · Exit or Die Podcast (Peter Oberlik)
Exit or Die Podcast — AI-First Teams & the Future of Performance Marketing

The richest single source of Seva's intellectual frames. Covers dashboards as broken, the yolo-mode trust curve, shared workspace as company second brain, the 300-person founder ah…

Execution speed is the real bottleneck — not strategy, not data Dashboards are read-only — agents act Yolo mode — gradual trust, then full autonomy Shared workspace / company second brain is AI transformation infrastructure Founder has to personally do the vibe coding — can't delegate curiosity Agent is simultaneously the most overrated AND most fundamental buzzword AHA moments per person is the unit of AI transformation B2B SaaS survival: take responsibility for workflows, not just tools
#execution-speed #agentic-ai #ai-first-org #shared-workspace #b2b-saas
Telegram RU→EN 2026-03-26 · @vsevolodustinovchannel
How People Discover AI Agents — A 12-Step Progression

Seva's mapping of the full insight sequence founders and operators go through as they adopt AI agents — from ChatGPT-as-Google through personal workspace, trigger-based execution, …

12-step discovery sequence from ChatGPT-as-Google to unique data moat Step 8 — the main reversal: value chain flips from people-using-agents to agents-supervised-by-people Step 12 — unique data as competitive moat: agents that couldn't exist before
#technology-adoption #agentic-ai #ai-first-org #org-structure #value-chain
Talk RU→EN 2026-03-20 · Evolution Alumni (community Zoom, ~119 min)
Evolution Alumni — State of AI-First Orgs: Shared Workspace, Agent Transformation

Seva's most detailed live demonstration of the shared workspace operating system — walking through actual folder structure, concrete examples (CS manager who built an agent in 6 ho…

Shared workspace is a folder, not a product — anyone can start now Non-developer CS manager built agent in 6 hours — 10-20% time saved Speed, quality and depth of all team members grew 2-3x in 8 months Integration team: 2 weeks per task → 1 day; product and integration teams merge Linear roles shrink or move up one level — nobody fired, just repositioned 4% of salaries on AI subscriptions and tokens — growing toward 10% Not rocket science, but revolution — it's just text files Agent as decision quality enhancer, not decision maker Agent instructions as company infrastructure — improving software, not coaching people
#agentic-ai #ai-first-org #shared-workspace #org-structure #execution-speed
Podcast 2026-03-16 · Marketing Reboot Podcast (Josh Anderson)
Marketing Reboot: Making Big Shifts — The Entrepreneurial Journey & AI Agent Vision

Covers Seva's 21-year entrepreneurial arc from agency to data platform to AI agents. Introduces the surprise discovery that chat-first interface (not automation) was the killer val…

Three months of personal agentic exploration before building Chat-first was the unexpected killer feature Flipped the product structure: start small, automate up
#performance-marketing #agentic-ai #product-strategy
Telegram RU→EN 2026-03-02 · @vsevolodustinovchannel
Plurio Raises $3.5M — The Pivot and Rebrand Story

Seva's announcement of the $3.5M seed round (total $4.5M) and pivot from Elly Analytics data platform to Plurio AI agent. Provides narrative context for the company's strategic dec…

Pivot from data platform to AI agent: the category shift
#plurio #company-building #product-strategy
Telegram RU→EN 2026-02-26 · @vsevolodustinovchannel
If Everything Can Be Vibe-Coded, What Does B2B SaaS Sell?

Seva's 5,929-view post on the survival question for B2B SaaS companies in an era where simple tools can be built in-house. Identifies four categories of durable value.

4 categories of durable B2B SaaS value in the vibe-coding era
#b2b-saas #vibe-coding #product-strategy #agentic-ai
Podcast 2026-02-20 · Matt Laker Podcast
Matt Laker Podcast — AI Agent for Performance Marketing

Covers Plurio's beta testing process, the trust adoption curve in detail, the economics of creative testing at scale, and the data flywheel as a long-term competitive defense.

5% of creatives drive most revenue — winner concentration is extreme Delayed conversion creates permanent uncertainty — agents handle it better
#performance-marketing #creative-testing #attribution
Telegram RU→EN 2026-02-06 · @vsevolodustinovchannel
AI Agent Literacy — The Calibration Questionnaire

Seva's post on the need to calibrate conversations about agentic AI by first understanding someone's personal experience level. Introduces the questionnaire as both a calibration t…

Agentic AI as new computer literacy — calibrate before explaining
#technology-adoption #agentic-ai #ai-first-org
Telegram RU→EN 2026-01-30 · @vsevolodustinovchannel
Self-Driving Is Solved — The Autonomy Analogy

Seva's post on experiencing Tesla FSD — a real-life analogy for the transition to autonomous AI agents. The moment you stop touching the wheel, you realize you can do other things.

Autonomous driving as lived analogy for agentic AI trust
#agentic-ai #autonomy #technology-adoption
Podcast 2026-01-27 · Product Led Growth Leaders Podcast (Thomas Watkins, Episode 177)
Product Led Growth Leaders — Say Goodbye to Guesswork: How AI Is Redefining Ad Optimization

Deep dive into the performance marketing problem: why consumer software attribution is fundamentally harder than e-commerce, why dashboards fail at scale, and how Plurio connects f…

Consumer software attribution is fundamentally harder than e-commerce Full-funnel data as prerequisite to agent-driven optimization
#performance-marketing #attribution #product-strategy
Telegram RU→EN 2026-01-26 · @vsevolodustinovchannel
How Do You Monetize Agent Skills? (Open Question)

Seva's open strategic question about agent skill monetization — if personal agents can do the work without the external SaaS, what exactly is being sold? An unresolved question wor…

The agent skill monetization problem — open strategic question
#b2b-saas #agentic-ai #product-strategy #open-question
Podcast 2026-01-20 · The Thoughtful Entrepreneur (Episode 2381)
The Thoughtful Entrepreneur — Boosting Ad Performance Through AI

Seva explains how AI agents replace the dashboards-and-manual-analysis loop in performance marketing. Agents analyze hundreds of campaign rows without fatigue, surface what to scal…

Dashboard Paralysis Autonomous Execution Loop Agencies as AI Accountability Layer
#performance-marketing #autonomous-execution #agency-model #dashboard-problem